Translations:Смартлинк/1/en
Smartlink
Smartlink is a "single" link that contains the most effective set of offers for the selected topic.
Custom smartlinks
A custom smartlink can be created in the Offers section by selecting more than 1 offer to use.
A/B test
The functionality of auto-configuring the order of displaying landings based on CR% from your traffic with N-number of transitions (set by the partner) - the "A / B test" function.
How it works:
1. For the most optimal traffic flow, you add the necessary offers to a custom smart link.
2. Before enabling the A/B test, the system works as follows: each unique user at the first click on your link gets to the landing that you set first in your smartlink, i.e. the transition to the second landing will be carried out only when the same user (not unique) clicks on the link for the second time. And the third offer will be seen only by those users who clicked on this link three times, etc.
3. When using the A/B test function, you get the opportunity to set the required number of impressions, which will be proportionally distributed among all the offers added to the smartlink. For example, if your smartlink has three landing pages and you set 900 impressions, then each of the offers will receive approximately 300 clicks. Then the system will calculate the CR% of each offer and put the offers in descending order of this indicator for further display, i.e. The landing page with the highest CR% will be the most visited on your smartlink.
Notes:
1. If the A/B test is enabled, but the operators that it should work with are not selected, the test will be launched for everyone.
2. Activating the additional setting “Always on” allows you to evenly distribute impressions between landing pages throughout the entire time without taking into account the CR% indicator.